Your Best Marketing Tool --> Customers

Here are a few recent examples of why:

Hello Frances,

I received my package today and put on the ring guards. This is one of the most clever, effective products I've used. I would love to write a review for you if you have such a thing. I think both your customer service and your product are exceptional, and would be happy to tell others about my very positive experience. I plan to take these in to my jeweler to see if he might like to sell these. I am wildly impressed.
A very satisfied customer,

Lisa

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Hello Frances,

Thank you so much for the information! I really appreciate knowing that they are on their way. Your customer service is amazing. I can't believe how quickly you responded to my request. THANK YOU!! I am greatly impressed.

Have a great weekend,
Lisa

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Many thanks for the shipment of ring guards I received this morning-

I am more than pleased with the super products & also super fast service.
I will be more than happy to recommend you to anyone who needs your products.

Sincerely

Tom Russell.

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I am so delighted with my ring guards that I am purchasing more for myself and others. I am a half size and many rings I love only come in whole sizes. Your ring guards are perfect – no one even notices them!

My package was shipped securely, well-wrapped and protected, and fit in my locked mailbox! How perfect! You are also much less expensive than my jeweler for the exact same thing. Plus, for putting the ring guard on -- something I can put on myself -- the charges are outrageous!

Thank you for being so honest, for offering a quality product, and for great customer service. You rock! I will check your site often to find great things at great prices!

Sincerely,
Carol Whetstone
Author:
http://search.barnesandnoble.com/All-for-Him/Carol-Whetstone/e/9780595449279/?itm=1

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I just received the adjusters (small, medium, large mix) in white gold that my son ordered for me. I just wanted to let you know that I just love it! The only problem we had was that the smallest one you make wasn't small enough for my size 3.5 ring. Other than that, great product!

Thank you!
Cyndi

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Hi Frances

I just thought I'd let you know I received the goods today which is fabulous.

I have just completed a fairly extreme weight loss course and I know many other women on the course who have trouble finding these ring adjusters - most of the ones available in the UK are plastic and don't work well.

I am very pleased with the adjusters and If you would like to send me a few leaflets/business cards I am happy to ask if we can display them at the center.

Kind regards
Isabel

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No worries there. When I ordered my first one years ago, I bookmarked your page because I didn't want to lose it. I have a lot of friends on Weight Watchers and have spread your name multiple times when they find their jewelry is too large. Your products are great and I guarantee you will get all my recommendations!!!

Kim

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Four ways you lose me

It's a fact that you can use twitter for marketing your product. I, myself, have bought an item from someone who I found during a twitter search. I was searching for "paypal alternatives", they happened to have made a post about paypal. Long story short - I saw her website, liked her product and bought one (using paypal). Enough "twits" have lost my interest lately, for stupid things, I just had to rant.

• Follow to Unfollow

Sometimes it takes me awhile to process the information on your service. I like to research things, compare, then make a decision - nothing loses my attention more then when someone "follows" and then "unfollows" me just as fast. In the last week I have "tweeted" about my interest in a new web merchant service. A few tweeters who offered (or was affiliated with) this services started following me - and I was actually interested in their info. However, when I went back to find their "twitter name" I saw they had "unfollowed" me within 24 hrs. HUH - well I guess they weren't really interested in my business. It felt....rude. I know who they are and I refuse to entertain their service now. Nor will I recommend them.

• Auto Direct messaging

I hate when someone acts like they are soooo interested in you. They ask what you do. OK listen, if you were interested in me - well you would have checked out my twitter page. It tells you right there in my bio what I do. HUH Don't act like you want to know if you can't take the second to look at my page. People who respond with my name really impress me - they took the time. I want to be their friend :)

My favorite auto DM was when I followed someone to message them that they were infringing on my image copy rights. I wanted them to immediately to cease and desist before I took legal action. It knocked my socks off why they auto DM'd me "Thank you for following, we appreciate your interest in us and look forward to your business" Are you kidding me?

• Empty Twitter profiles

I actually check out peoples twitter pages, their blogs too. I enjoy reading others opinions. I'm all for information sharing and learning. I even read the things I don't agree with - just to try to understand. If you have nothing to say I don't want to follow your page. So those using twitter to spam or fill space it feels like an insult. I don't feel like buying anything from someone who insulted me! Sometimes I don't know what your selling even - I don't get it.

• Fake sharing

This one irks me the most. Someone sends me an interesting tweet. I get excited about how freely they want to share information. Maybe it's from someone who I have some experience to offer back - freely! I follow the link only to find out you want me to buy it! I mean, that's like someone offering you their seat on the bus and then demanding a quarter for it. Offer me something of value will you! Then let me decide if I want to trust your opinions enough to pay for your information. And NO I'm not comfortable "just" providing my email - thanks anyways. I'm on to you.