Jan 20, 2009

Google Affiliate Network - Part 2

A few posts back I had talked about signing up for "google affiliates network". I'm not sure how many days ago that was but it feels like a lifetime.

Originally I just put a couple of affiliate ads up on my main website. Random links actually, just put there to see if anyone would scroll down far enough to click on it (lazy).

I decided that wasn't really a good enough test. I promised to let people know if it was worth it and I didn't put the work into it! (shame shame on me)

So - What have I done?

  • I decided that what I needed was a site that I could get ranked in what they call "organic" search results. How? Well I have to have a site that TALKS to people - give information, have some value. That's what they say blogging is all about - and this age of social networking.
  • I also decided I needed to target the affiliate ads I put on the site. So the site has a general "theme" and the ads are related to that theme.
  • I wanted to target something I knew about - or was passionate about because unless I wanted to pay a ghost writer then I was on my own.
  • I wanted to target a "theme" that had advertisers (in the google network) and that were products I found useful or have myself (or was offered at an amazing price)
  • I need a new domain name in case I wanted to promote it other then in search engines organic results
  • I had to create some basic content to get started - but I know it takes time so I have to keep adding new content that is useful.
Nothing I talk about is anything new. People have been saying it forever but I decided I had to play my own "Myth-Buster".

So I promise to put in the actual work, add Google Analytics so I could share the results and see what happens.


By the way the site is doxiedogstore.com a simple simple html site (one anyone with basic html knowledge can do). I hear blogs work just as well if not better. I went with html so I could use one main website for my google affiliate account (You have to be approved by domain name - so I am "pointing" this new domain to a folder of my main site). If you're looking for a free blog for your website try wordpress.com or wordpress.org

OR OF COURSE Blogger.com

As always... I'll let you know what I learn or if I rank this Myth BUSTED!

Jan 14, 2009

How to keep and grow your customer list

People ask me all the time how I get so many customers for my website. It's not a fancy dangle site like others. It's not a recognizable "Brand" name and I don't do email marketing to previous customers, or offer a newletter! How How How can my site be doing as well as I say??!

I'll let you in on my secret.

  • It's one that has lasted the test of time.
  • A secret that ALWAYS works!
  • One that everyone knows, and everyone can do.

TOP QUALITY CUSTOMER SERVICE!!


Yes that's right. The old "The customer is always right". One thing I offer my customers is a money back guarantee. No questions asked, if they wish to return the items they will be refunded their money (all except the original mail cost but I only charge what the post office charges!) I don't tack on any so called "handling charges" or "restocking fees". I stand by my guarantee even if the product was used for 30 days.


I always respond to customers emails as soon as I get them. Sometimes emails get lost in cyber space and I can't help that but that's why I use paypal. If the customer can't reach me by email, you can bet they will let paypal know. Paypal emails always seem to reach me but it also shows right on my interface page if there are any opened disputes.



Each customer is a potential marketing tool! I always ask for customers to remember our site and to recommend us to any friends or family. Guess what...when they are happy...they will even tell strangers! Especially in the "social networking" era.

It really is an easy thing to do. Treat customers like you would want to be treated.

E-How Articles


How to Videos & Articles: eHow.com